How To Create a Better Listing Description for Your Furnished Home

Short Term Business Rentals

As someone who rents out a furnished apartment to people relocating into your city or those on business travel, you want to be sure the description for your rental stands out. It’s one of the best ways to get views and bring in potential tenants who are excited about your property. Conversely, when you have a dull description of the space, it’s going to be much more difficult to bring in tenants to stay.

Thankfully, there are many ways you can tweak and improve the listing description for your corporate apartment. This is sure to get people interested in your property.

Think About Keywords

When someone is browsing rentals and clicking on them to find the best option, they may not always stay to read everything. This is why you need to be sure you get their interest as quickly as possible. Using appropriate keywords will go a long way, while using the wrong ones can send potential tenants off to look at other rentals.

If you write the description using the word “you,” renters will imagine themselves in your furnished apartment. Other words that work well include “new,” “updated,” and “ready.” On the other hand, words like “vintage” and “old” may do the exact opposite. Instead, use attractive words that make clients see your property in a good light.

Home Improvements

Use Bulleted Lists

It might seem like you should squeeze in every detail about a property, but long walls of text are best avoided. This can be overwhelming to a viewer, and they might not read through all the great information you are providing. Rather than using all long paragraphs, try using some bulleted lists. It gets the information out there easily.

For example, if you have a paragraph about employment options nearby, try putting that into a bulleted list.

Include Information About Locations Nearby

When someone is renting a furnished apartment, they might choose yours over someone else’s based on the nearby attractions. This also applies when it comes to large corporations, hospitals, and headquarters. For example, a relocating individual might want to know what they can do in the area, while someone on business wants to see the company that they commute to is close to the apartment. Not sure what else you should do to create the best listing possible? Get in touch with CHBO, and we’d be happy to help.

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