Rentals: How Much Should I Spend on My Marketing Efforts?

How Much $$$? Where? How?  Are you spending enough resources to market your corporate rental properly? The key to annual rental revenue success is high occupancy, which can only be achieved with quick turnover between tenants and effectively lining up the new tenant before the pervious one departs.  That’s where marketing plays a significant role. Getting a property rented is about having the right property at the right price and being able to connect with the right tenant. As a general rule of thumb, corporate housing landlords should dedicate anywhere from one to three percent of their total annual...