Quick ways to make great Property Style – The Lamp!

Yes, we all want Rental Property Style!

As unique human beings we all seek our own personal style! Yes we do! If we didn’t we would all be wearing the same outfit every day and we would match everyone else. It is in our DNA to want to have choices and when choosing a rental property we do value great rental property style. It is just a fact. Some people are willing to pay more for that style, some people may value that style less and just want an efficiency when it comes to their rental property, however we all want to choose.

As a landlord of a furnished rental property you have choices about your property style and how you communicate that style to potential renters. Most importantly is to communicate the value of your furnished rental property correctly so your next tenant is satisfied with their decision to rent your property and in turn will provide you with a great property review and possibly even a referral for your next renter.

Today Kerrie Kelly, a professional interior designer, is sharing 4 simple tips on how you can improve your rental property style with just a floor lamp…

4 Ways to Elevate Rental Property Style with just a Floor Lamp By Kerrie Kelly, ASID

Lighting is key in any space, but that’s especially so in apartments or rentals. When prospective renters are looking for a new home, one of the main characteristics they look for in a new pad is the lighting. Is there adequate overhead lighting? Task lighting? How about natural light? Should these specific types of lighting be unavailable at the time of their decision, let your renters know they can spice up their space with floor lamps, the most versatile and design-friendly type of lighting out there. Here are four ways to style floor lamps.

1. Open and EclecticFurnished Property Style with lamp

Arced lamps nod to Mid-century design bliss while those with oversized shades add a unique touch to a room looking for an extra bit of oomph. One of our favorite ways to add an eclectic floor lamp to a space is by situating it near a reading nook or lounge area, like the living room. Arced lamps and those with oversized shades help to boost style factor and functionality. Choose a lamp with a metallic stand for a touch of luster and neutrality, or use a unique shade to add color and contrast.

2. Make it ModernRental home with lamp for Property Style

Contemporary style is all about creating angles and sharp edges, and what better way to do that than with a geometric floor lamp?

Furnished rental tips to survive in the world of Expedia

5 steps to financial success and control of your furnished rental property!

Yes, landlords got spoiled with their furnished rentals when the internet allowed them to efficiently and economically connect with potential renters around the world. Furnished, unfurnished, daily, weekly, monthly and annually leasing all got easier with the connectivity offered by the internet.

Today a lot of these landlords are living in fear because those internet tenants are going away and costing more. How did this happen?  How can you, the landlord, protect yourself from financial ruin?

Simple answer: Go Back to the Basics!How To Make Money

No business, no landlord, should ever sit back and rely on one source of income. It is that simple, you need to diversify your marketing. Take control of your destiny by taking control of your marketing.

Somewhere along the line landlords got comfortable with getting all their rentals from one source. I was talking with an associate last week who has been managing a vacation rental property in Winter Park, Colorado for the last 10 years and getting 100% of her renters from VRBO. Good for her, but the game has changed. I asked if she had been developing repeat clients over the past 10 years. “No,” she said. “I didn’t need to develop relationships with my renters because VRBO gave me new ones every year.” “Do you have a website to market your rental property?” I asked. “No,” she replied. “I get everything from VRBO.”

OK, Time to wake up! The nice little website VRBO which has been diligently sending property owner’s renters is now GONE for GOOD and it is not coming back.

Fact: The reason Expedia paid $3.9 billion for HomeAway is because it was under monetized. This means that HomeAway was only charging 3-4% of each rental where Airbnb was taking 10-13% and Booking.com was taking over 15%. Marketing fees are going up and they are not going up by a little, they are going up by a lot.

There are a lot of issues with the new Expedia / HomeAway / VRBO monopoly that will be hurting the individual landlord but we will talk more about those later.

Today we need to talk about marketing your furnished rental property so you are in control of your financial success.

3 Ways Landlords Can Make Renters Feel at Home in Corporate Housing

For many renters, moving across the country or around the world for a new job is an intimidating life change. Corporate housing is undoubtedly a huge help during this transitional period, allowing people to focus on settling into their new environments. With that said, landlords can significantly impact how at home tenants feel in their temporary homes, making them more likely to stay on as long-term residents. Consider these small additions to a corporate housing apartment that will guarantee a more welcoming, comforting home for new tenants.

Homey Furnishings

Most renters will agree the convenience of having a furnished rental to move into is immense during a major move. (It sure beats having to inflate an air mattress or use boxes as make-shift tables.) While corporate housing landlords will provide larger furniture items in their units, they may overlook small (often inexpensive) items that can truly transform a rental into a home. Diana Kovacs, a travel nurse who has lived in several corporate housing rentals in the last few years emphasizes that day-to-day items can make all the difference.

“I’ve lived in corporate housing that included everything — linens, dishes, even a laundry basket!”

Some additional items to consider providing for your tenants include:

  • Teapot or French press
  • Throw blanket for the sofa
  • Easy-to-maintain houseplants
  • Empty photo frames
  • Fridge magnets
  • Hangers, closet organizers

Wellness experts also highly recommend items like blackout curtains and white noise machines for renters who may be sensitive to light and city noise. Help them sleep better, and they’ll no doubt feel more at home!

Housemates

Though it’s usually rare for corporate housing renters to share space, it’s an option landlords can consider proposing. Not everyone will have a preference for it, but for those new to a city, shared housing is an excellent way to expand their networks.

“Living alone was great when I moved to San Francisco from New York City, but I wouldn’t have minded sharing my temporary apartment with someone else who was in the same boat,” says strategic planning manager Tushar Karkhanis.

tanents feel

The key here is to gauge interest from your tenants and then use a service that emphasizes helping renters find housemates whose lifestyle habits and personality traits match or complement theirs.

For willing tenants, landlords can feel great knowing they’re playing a role in helping tenants adjust to their new environments as well as be smart about their supply. Shared housing provides landlords another way to capitalize on their investments by renting to more tenants.

Personal Touches

Lastly, the key difference in a regular corporate housing rental and a home is the personal touch. All the amenities in the world are great, but a welcoming gesture is the icing on the cake. Often, it’s the only thing missing from an otherwise excellent rental. Without anything to set it apart from traditional lodgings, landlords miss the opportunity to leave a lasting impression with a potential future customer.

“Some of the perks included parking, furnishings, in-unit laundry, and close access to public transportation and the freeway, but the apartment felt a bit-hotel like,” says San Francisco-based marketer Thomas Keyack of his corporate housing rental.

An easy solution can include a handwritten note with a welcome basket filled with small household essentials, like the ones mentioned above. The extra cost is inconsequential compared to the value. It is also gestures like these that encourage renters to provide feedback to their company’s relocation managers, which in turn will drive more business for landlords.

Remember, it doesn’t take a lot to make someone feel at home, but the impression you leave will have long-lasting benefits for both you and your renters!

By: Alex Larsen, COO at Roomi

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